Optimized field force planning for FMCG

  • Ensure optimal coverage of all markets and stores

  • Optimize direct sales

  • Gain access to retail and trade

  • Google+ VTS
  • Instagram - White Circle
  • Facebook - VTS
  • LinkedIn - VTS
  • Twitter - VTS

Field Force Planning for Consumer Goods Industry

Having an efficient and effective sales force is indispensible in the "fast-moving consumer goods" (FMCG) or "consumer packaged goods" (CPG) sector. Your sales employees ensure that your goods are available where your customers shop for them. Moreover, they check that POS displays are attractive and well-placed and plan upcoming campaigns and promotions for their territory with store managers. With PTV Map&Market, you ensure that your sales workforce performs optimally.

PTV MAP & MARKET, Strategic and functional geo-management, geo-sales, geo-marketing, Field service planning, Location planning, and regional optimization, Visualization, and analysis of company and market data. Detailed urban planning, References_and_Sucess_Stor

How PTV Map&Market boosts the efficiency in the FMCG sector

Direct sales:

Forklift Delivery

Retail and trade:

Zero Waste Store
  • Create optimized visit schedules and routes

  • Arrange customer visits according to individual frequencies and criteria

  • Benefit from improved customer service

  • Identify ideal markets and stores for campaigns

PTV Map&Market in Consumer Goods Industry

Dietmar W. Haufe

Procter & Gamble - Prestige Products

"Thanks to PTV Map&Market we now have an evenly balanced workload distribution among our field employees.”

Chocolate Truffles
Dieter Lohmann


„PTV Map&Market’s main purpose might be route planning and scheduling, but we use it for far more than logistics. We base strategic decisions, like which store do we pay how much attention to, on the software.“

Read More
Sliced Bread
Olaf Czaja

Lieken - Baked goods

"PTV Map&Market met all our expectations. Our costs are lower and we have more time for our customers."

Dish Washer
Oliver Konwer

Bosch Siemens  - Home appliances

"We use the software to develop a proposal for the strategic optimisation of the sales force business, which is then further fine-tuned with the sales managers and their teams."

PTV Map&Market with CRM integration

PERFECT Synchronization with your CRM

The perfect match: Our partner solutions



PTV Map&Market industry applications

Field Force Planning for Consumer Goods

How PTV Map&Market boosts the efficiency in the FMCG sector

Field Force Management for Pharmaceutical & Lifestyle sector

How PTV Map&Market helps the pharmaceutical and lifestyle industry

Retail Location Planning

How PTV Map&Market determines the best location for your store

Field Force Management for Services

How PTV Map&Market plans schedule and driver routes for field services

Why Choose


Field Force Optimisation with PTV Map&Market

  • Minimize your planning effort

  • Maximize the efficiency of your workforce

  • Reduce costs

  • Determine your optimal headcount and territory coverage

Consider all restrictions in field force planning with PTV Map&Market

  • Visit frequency and intervals

  • Customer requests

  • Opening hours

  • Working hours of employees

Boost productivity with our field force app 25h

  • Create optimal schedules, sequences of stops and driving routes

  • Automate scheduling with date suggestion function

  • Avoid idle time thanks to radius and corridor search

  • Stay flexible with mobile app, web client or API

Boost sales force motivation with PTV Map&Market

  • Motivate sales force

  • Distribute workload in a fair way

  • Plan territories and visits transparently

  • Remain flexible on the road

Exact planning thanks to detailed map material with PTV Map&Market

  • Optimised sequence of stops

  • Detailed planning in urban areas

  • Up-to-date map material