PTV

MAP&MARKET

Optimized field force planning for FMCG

Ensure optimal coverage of all markets and stores
Optimize direct sales
Gain access to retail and trade

Field Force Planning for Consumer Goods Industry

Having an efficient and effective sales force is indispensible in the "fast-moving consumer goods" (FMCG) or "consumer packaged goods" (CPG) sector. Your sales employees ensure that your goods are available where your customers shop for them. Moreover, they check that POS displays are attractive and well-placed and plan upcoming campaigns and promotions for their territory with store managers. With PTV Map&Market, you ensure that your sales workforce performs optimally.

Technical Field Services

Retail Field Force

Pharmaceutical Field Force

Consumer Products Field Force

SAP CRM & Hana Integration

Oracle Sales Cloud Integration

Sales Force Integration 25H

PTV MAP & MARKET, Strategic and functional geo-management, geo-sales, geo-marketing, Field service planning, Location planning, and regional optimization, Visualization, and analysis of company and market data. Detailed urban planning, References_and_Sucess_Stor

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How PTV Map&Market boosts the efficiency in the FMCG sector

Direct sales:

Identify and exploit the untapped market potential
Place sales staff strategically
Optimize route planning to minimize time on the road and maximize time with customers
Create well-balanced sales territories and a fair workload distribution

Retail and trade:

Create optimized visit schedules and routes
Arrange customer visits according to individual frequencies and criteria
Benefit from improved customer service
Identify ideal markets and stores for campaigns

PTV Map&Market in Consumer Goods Industry

Dietmar W. Haufe

Procter & Gamble - Prestige Products

"Thanks to PTV Map&Market we now have an evenly balanced workload distribution among our field employees.”

Dieter Lohmann

Mondelez

„PTV Map&Market’s main purpose might be route planning and scheduling, but we use it for far more than logistics. We base strategic decisions, like which store do we pay how much attention to, on the software.“

Olaf Czaja

Lieken - Baked goods

"PTV Map&Market met all our expectations. Our costs are lower and we have more time for our customers."

Oliver Konwer

Bosch Siemens - Home appliances

"We use the software to develop a proposal for the strategic optimisation of the sales force business, which is then further fine-tuned with the sales managers and their teams."